ABOUT US
Welcome to LU by LU — where Brazilian fitness fashion meets performance, confidence, and style in the United States.
Our Story
LU by LU was created with a clear mission: to bring the bold, vibrant, and body-enhancing essence of Brazilian fitness fashion to the United States market.
Inspired by Brazil’s strong fitness culture and passion for self-expression, our brand was built to empower women who want to feel confident, comfortable, and stylish — both inside and outside the gym.
We believe that activewear is more than just clothing. It is a statement of strength, identity, and lifestyle.
Our Mission
Our mission is to deliver high-quality Brazilian-inspired fitness apparel that combines:
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Performance
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Comfort
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Style
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Durability
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Body-enhancing design
We are committed to helping women feel confident and empowered in every workout, every movement, and every moment.
Our Products
At LU by LU, we carefully curate and develop fitness fashion pieces designed to:
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Provide flexibility and support
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Enhance natural curves
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Offer breathable and comfortable fabrics
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Maintain durability through intense workouts
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Transition seamlessly from gym to everyday wear
Our collections reflect the vibrant energy, modern aesthetics, and technical innovation that define Brazilian fitness culture.
Our Commitment to Quality
Quality is at the heart of everything we do.
We prioritize:
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Premium materials
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Detailed finishing
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Performance-driven design
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Continuous improvement based on customer feedback
Each product is selected and reviewed to ensure it meets our standards of comfort, style, and durability.
Serving the United States
Although inspired by Brazilian fashion, LU by LU proudly serves customers throughout the United States.
We are dedicated to providing:
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Transparent policies
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Secure payment processing
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Reliable shipping
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Responsive customer support
Our goal is to create a trustworthy shopping experience that reflects professionalism, integrity, and respect for our customers.
Our Values
At LU by LU, we value:
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Confidence
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Authenticity
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Strength
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Inclusivity
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Transparency
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Customer satisfaction
We believe fitness is not just about appearance — it is about mindset, empowerment, and living an active, healthy lifestyle.
Join the LU by LU Community
We invite you to be part of the LU by LU movement — a community of strong, confident women who embrace both performance and style.
If you have any questions or would like to connect with us, please contact:
E-mail: lubylu.ecomerce@gmail.com
Phone: +1 (321) 466-9676